In an increasingly interconnected world, traceability has become a cornerstone of responsible business practices. From timber to coffee to cocoa and beyond, the demand for transparency in supply chains is stronger than ever and with the increasing number of regulations like the EU Deforestation Regulation, the UK Environment Act coming into play, what was once a competitive advantage has become a business necessity.
However, as our recent survey with European timber Operators revealed, over half (52%) of the respondents feel it would be easier to build their own traceability solution than select an existing one. But why should businesses have to choose between a fixed solution or the expensive, time-consuming task of building their own from scratch?
At iov42, we believe in the power of flexibility. That's why we created Interu, a traceability tool built on iov42’s technology, that allows businesses to tailor the system to their unique needs, regardless of industry. Whether you’re tracking the journey of timber, tracing the origin of coffee beans, or ensuring the ethical sourcing of cocoa, Interu provides the flexibility to match your specific requirements without the need to reinvent the wheel or radically change your own internal business logic.
Why Customisation is the Future of Traceability
The challenge many businesses face with traceability solutions is the “one-size-fits-all” approach. Every industry, every supply chain, and indeed, every business has its own nuances and complexities. What works for one company may not work for another. This is where Interu stands out. Rather than forcing you into a predefined mould, Interu offers a range of customisable features that allow you to adapt the tool to your precise needs. For example:
- Define and categorise your locations based on your specific business model, whether it’s farms, processing plants, or distribution centres. Interu is flexible to the nuance of your supply chains, whether you have multiple traders or agents upstream, if you import, export, and/or process goods.
- Tailor the types of documents you need to track, from certificates of origin to sustainability reports, ensuring that all necessary information is captured, regardless of your company’s own naming conventions and the languages your suppliers work in. Whether your goods are certified or not, and irrespective of which standards they might be certified to, Interu accommodates your requirements.
- Implement your own rules for compliance, quality control, and reporting, aligning the system with both industry standards and your internal policies and procedures. We are flexible to your unique organisational structures and user access needs.
- Configure the tool to track any product relevant to your business - whether they are in scope of EUDR or not - ensuring that nothing falls through the cracks. Whether you’re dealing in tonnes, kilograms, cubic metres or units specific to your industry, Interu allows you to record your data in the way that makes sense for you.
- Handles EUDR information requirements and others that your customers might require - e.g., additional product information, emissions data, recycling information. Interu can support your traceability demands for various regulations.
Bridging the Gap Between Off-the-Shelf and Bespoke Solutions
The choice between a generic solution and building one from scratch is a false dichotomy. With Interu, you don’t have to compromise. By leveraging our platform, you benefit from the expertise of tech and industry specialists who understand the complexities of traceability while maintaining the flexibility to make the solution your own.
This approach not only saves time and resources but also ensures that your business remains agile and responsive to changing market demands and regulatory requirements. It’s about finding the balance between tried-and-tested technology and the unique needs of your business.
See Interu in Action with Your Own Data
We understand that the best way to appreciate the power of customisation is to see it in action. That’s why we offer a no-cost, no-commitment opportunity to map out one of your shipments using Interu. This allows you to experience firsthand how our tool can be adapted to your specific requirements, without the need to spend time or resources setting up a trial of a product.
Once you’ve seen the potential, you’ll have access to our dedicated customer team for seamless onboarding, comprehensive support through our help centre, and connections to our partner network.
Get Started with Interu Today
If you’re ready to explore a traceability solution that doesn’t force you to choose between off-the-shelf convenience and bespoke, expensive solutions, get in touch with us today. Let’s map out your shipment and demonstrate how Interu can be the perfect fit for your business. Together, we can build a traceability solution that’s as unique as your business is.
